Je veux savoir à propos de…

6 /

utteraY
I scriptaI

manet i
J

FEDERAL
VOLUME 15

V ,
1934

A /IT E O %

NUMBER 113

Washington, Tuesday, June 13, 1950

TITLE 16 COMMERCIAL
PRACTICES

U. S. C. 45
Cease and desist order, P.
Lorillard Company, Docket 4922, March 31, 1950

This proceeding having been heard by the Federal Trade Commission upon Docket 4922
the complaint, answer of the respondent, testimoney and other evidence taken be P art 3 D igest op Cease and D esist fore trial examiners of the Commission O rders theretofore duly designated by it, recom P. LORILLARD CO.
mended decision of the trial examiner SubpartAdvertising falsely or mis and exceptions filed thereto by counsel leadingly: 3.20 Comparative data or supporting the complaint, and brief of merits; 3.30 Composition of goods; counsel supporting the complaint no brief having been filed by counsel for 3.130 Manufacture or preparation;
respondent and oral argument not hav 3.170 Qualities or properties of product or service; 3.205 Scientific or other rel ing been requested, and the Commis evant facts. In or in connection with sion having made its findings as to the the offering for sale, sale and distribution facts and its conclusion that said re in commerce, of respondents Beech-Nut spondent has violated the provisions of cigarettes, Sensation cigarettes, Old Gold the Federal Trade Commission Act:
It is ordered, That the respondent, P.
cigarettes, and Friends smoking tobacco, or any other products possessing the Lorillard Company, a corporation, and same or similar properties or ingredients, its officers, representatives, agents, and representing by any means, directly or employees, directly or through any cor indirectly, 1 th at Beech-Nut cigarettes porate or other device, in or in connec or the smoke therefrom will not harm or tion with the offering for sale, sale, and irritate the throat, or will provide any distribution in commerce, as commerce"
defense against throat irritation; or that is defined in the Federal Trade Commis the extra length of such cigarettes will sion Act, of its products Beech-Nut filter out or eliminate the harmful prop cigarettes, Sensation cigarettes, Old erties in the smoke from such cigarettes, Gold cigarettes, and Friends smoking or will cause the smoke from such ciga tobacco, or any other products possessing rettes to be cooler than the smoke from the same or similar properties or ingre other brands of cigarettes; 2 that Sen dients, do forthwith cease and desist sation cigarettes are made of extra from representing by any means, directly choice imported and domestic tobaccos, or indirectly :
1 That Beech-Nut cigarettes or the or are top quality cigarettes, or are made from the finest tobacco that can be smoke therefrom will not harm or irri bought; 3 that Old Gold cigarettes or tate the throat, or will provide any the smoke therefrom contains less nico defense against throat irritation; or that tine, or less tars and resins, or is less irri the extra length of such cigarettes will tating to the throat than the cigarettes filter out or eliminate the harmful prop or the smoke therefrom of any of the erties in the smoke from such cigarettes, other leading brands of cigarettes; or or will cause the smoke from such ciga 4 th at Friends smoking tobacco is rumrettes to be cooler than the smoke from cured, or th at the process by which a other brands of cigarettes;
rum flavoring is added to such tobacco 2 That Sensation cigarettes are enriches the tobacco or causes the smoke made of extra-choice imported and do therefrom to be any less irritating to the mestic tobaccos, or are top quality ciga throat or any cooler than if such rum rettes, or are made from the finest flavoring were not added; or that the smoke from Friends smoking tobacco tobacco that can be bought;
3 That Old Gold cigarettes or the will not irritate the mouth or throat of a smoker, or is cool, or is free from bite, smoke therefrom contains less nicotine, or less tars and resins, or is less irritating burn, or harshness; prohibited.
to the throat than the cigarettes or the Sec. 6, 38 Stat. 722; 15 U. S. C. 46. Interpret or apply sec. 5, 38 Stat. 719, as amended; 15
Continued on next page Chapter I Federal Trade Commission
CONTENTS
Agriculture Department
Pae
See Production and Marketing Administration.
Alien Property, Office of
Notices:
Vesting orders, etc.:
Doster, Edward___________ 3710
Gosch, John Karl_________ 3710
Hazard, Mme. Alice Paul, and Librairie Ernest Flamma rion_________________
3710
Reddelien, Josephine H., and Pennsylvania Co__ ______ 3709
Société Securits E. D. L. C_3710
Coast Guard
Notices:
Approval of equipment_______

3703

Federal Power Commission
Notices :
Hearings, etc.:
Alabama Power Co________
Aluminum Co. of America et al_____________________
Cities Service Gas Co. et al__
East Ohio Gas Co_________
New York State Natural Gas Corp__________________
Ohio Edison Co___________
Panhandle Eastern Pipe Line Co____ ______

3704
3704
3704
3704
3704
3703
3704

Federal Trade Commission
Notices:
Hearings, etc.:
American Motor Specialties Co., Inc________________
Moog Industries, Inc_______
Whitaker Cable Corp______
Rules and regulations:.
Cease and desist orders:
Lorillard, P., Co____ _____
Reynolds, R. J., Tobacco Co__

3705
3705
3705
3683
3684

General Services Administration
Notices:
Abandonment, destruction, or donation of property to pub lic bodies____________ ____ 3705
Interstate Commerce Commis sion
Notices:
Applications tor relief:
Ethylene glycol from Port Neches, Tex., to West Vir ginia____ ______________ 3706
3683