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NUMBER 186

Washington, Wednesday, September 27, 1939
Rules, Regulations, Orders TITLE 16COMMERCIAL PRACTICES
FEDERAL TRADE COMMISSION
Docket No. 8342
In
the
M atter o f A ver bach C o m p a n y , I n c ., e t a l .

3.6 a 20 Advertising falsely or misleadingly Business status, advan tages or connections of advertiserPer sonnel. Representing, in connection with offer, etc., in interstate commerce or in District of Columbia, of flavoring compounds, food stuffs, toilet articles and novelties, by photographs or in any other way, that J. M. Gebbart, a ficti tious person, or any other fictitious per son, is a Director of Sales of respondent Maid-O-Best, Inc., prohibited. Sec. 5, 38 Stat. 719, as amended by Sec. 3, 52
Stat. 112; 15 UJS.C., Supp. IV, sec. 45b Cease and desist order, Averbach Com pany, Inc., et al., Docket 3342, Septem ber 11, 1939
3.6 a 3.1 Advertising falsely or misleadinglyBusiness status, advan tages or connections of advertiser Business methods: 3.6 a 19 Ad vertising falsely or misleadinglyBusi ness status, advantages or connections of advertiserOrganization and opera tion: 3.6 a 29 Advertising falsely or misleadinglyBusiness status, advan tages or connections of advertiserSize.
Representing, in connection with offer, etc., in interstate commerce or in Dis trict of Columbia, of flavoring com pounds, foodstuffs, toilet articles and novelties, that respondent Maid-O-Best, Inc., has a national sales organization, until and unless said Maid-O-Best, Inc., actually has and maintains a selling or ganization through and by which sales are made by said Maid-O-Best, Inc., gen erally throughout the United States, or that respondents buy their raw materials in tremendous quantities and that greater savings are thereby passed on to the housewives of America, until and unless said statements are true in fact, prohibited. Sec. 5, 38 Stat. 719, as amended by Sec. 3, 52 Stat. 112; 15

CONTENTS
UB,C., Supp. IV, sec. 45b Cease and desist order, Averbach Company, Inc., et RULES, REGULATIONS, ORDERS
al., Docket 3342, September 11, 1939
3.6 a 22 Advertising falsely or T i t l e 16C o m m e r c ia l P r a c t ic e s :
misleadingly Business status, advan Federal Trade Commission:
Page tages or connections of advertiserPro Cease and desist orders:
ducer status of dealerManufacturer.
Anthony, C. R., Co., et al---- 4061
Representing, in connection with offer, Averbach Co., Inc., et al----- 4059
etc., in interstate commerce or in "Dis T i t l e 19C u s t o m s D u t i e s :
trict of Columbia, of flavoring com Bureau of Customs:
pounds, foodstuff, toilet articles and Chalks Flying Service Airport, novelties, through the use of the words Miami, Fla., redesignated Manufactured only by Maid-O-Best, airport of entry for one Inc., St. Paul, Minn. U. S. A , or through year ___________ :---------- 4062
the use of any words or terms of similar Confidential information, cus import and meaning, or through any toms regu lation s other means or device or in any manner, amended______________ 4062
that said respondents or any of them are T i t l e 24H o u s i n g C r e d i t :
the manufacturers of the products sold Federal Housing Administra by them, unless and until such respond tion:
ents actually own and operate, or directly Property improvement loans, and absolutely control, a manufacturing regulations-amended- 4062,4063
plant wherein said products are manu T i t l e 26 I n t e r n a l R e v e n u e :
factured by them, or representing that Bureau of Internal Revenue:
the product Choc-O-Toddy or any Licensing of manufacturers other product is manufactured by the and dealers in firearms or respondents, unless and until such re ammunition, regulations spondents actually own or operate, or amended______________ 4063
directly and absolutely control, a manu Manufacturers excise tax on facturing plant wherein said product is toilet preparations-------- 4064
manufactured by them, prohibited.
NOTICES
Sec. 5, 38 Stat. 719, as amended by Sec.
3, 52 Stat. 112; 15 U.S.C., Supp. IV, sec.
45b Cease and desist order, Averbach Department of Labor:
Wage and Hour Division:
Company, Inc., et al., Docket 3342, Sep Hosiery industry, employment tember 11, 19391
of learners___ .----------- 4065
3.6 r 2m Advertising falsely or Federal Power Commission:
misleadingly Prices Exaggerated as Tenney, Charles H., et al., hear regular and customary: 3.6 r 3
ing postponed------------------- 4065
Advertising falsely or misleadingly Trade Commission:
PricesFictitious marking: 3.6 gg Federal Shanks Laboratories W. H.
Advertising falsely or misleadingly Shanks, et al., order ap Value: 3.66 f Misbranding or mis pointing examiner, etc------- 4066
labelingPrice. Representing, in con nection with offer, etc., in interstate Securities and Exchange Commis sion:
commerce or in District of Columbia, of Arkansas Louisiana Gas Co., flavoring compounds, foodstuffs, toilet Arkansas Natural Gas articles and novelties as the customary Corp., effectiveness of dec or regular prices or values for respond laration -------------------------- 4066
ents products, prices and values which Listing and registration hear are in fact fictitious and greatly in ex ings:
cess of the prices at which such prod Philadelphia & Reading Coal ucts are customarily offered for sale and &Iron Corp____________ 4067
sold in the normal course of business, C o n t in u e d o n n e x t p a g e
or representing, through fictitious prices 4059